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Test your market, acquire your first clients and ensure a positive outcome for the ERC-POC

Outcome and benefits:
  • Validate the market potential of your innovation
  • Build your network around future adopters and industrial players
  • Validate the first steps needed before submitting your ERC POC

Who we are?

The UMI digital tool allows you to quickly test the market interest of a B2B innovation project by collecting feedback from professionals on a global or local scale. In one month, you identify all the industrial opportunities confirmed by the market itself. You can thus prove the full value of your project for your ERC-POC application.

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innovation projects tested
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feedback collected
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sales leads

They trust us

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Before submitting your ERC-POC

  • Steps Who is in charge
  • 1. My innovation: What is it for? What are its features? You (the PI)
  • 2. What problems do I fix with these features? You
  • 3. Who has these problems? You
  • 4. Do they really have these problems? Are they strong? UMI with you
  • 5. Do customers already have alternative solutions? UMI with you
  • 6. Do they see my technology as an answer that is adapted to their problem? UMI with you
  • 7. What form should my solution take to satisfy my clients? UMI with you
  • 8. Does it add value to the existing solution? What is its competitive differentiation? UMI with you
  • 9. Submission of the ERC-POC with expert in H2020 ERC UMI with you
  • Steps

1. My innovation: What is it for? What are its features?
Who is in charge: You (the PI)


2. What problems do I fix with these features?
Who is in charge: You


3. Who has these problems?
Who is in charge: You


4. Do they really have these problems? Are they strong?
Who is in charge: UMI with you


5. Do customers already have alternative solutions?
Who is in charge: UMI with you


6. Do they see my technology as an answer that is adapted to their problem?
Who is in charge: UMI with you


7. What form should my solution take to satisfy my clients?
Who is in charge: UMI with you


8. Does it add value to the existing solution? What is its competitive differentiation?
Who is in charge: UMI with you


9. Submission of the ERC-POC with expert in H2020 ERC
Who is in charge: UMI with you

In 2018, 244 ERC-POC proposals were submitted and only 100 were funded. The UMI market test is the guarantee of a solid application in the eyes of the evaluators.

Time to transfer your innovation to the market!

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