The market explorers

Breaking new ground!

Whether you’re looking to increase your R&D, finance working capital, or recruit to further develop your company’s commercial activities, the purpose of fundraising remains the same: ensuring investors acquire a stake in your company’s capital. Before you even get started, fundraising requires a lot of information and legal, financial, and strategic documents, among others. The
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Our planet is overflowing with projects, each as innovative as the last. Over 1,600 patents applications are submitted in France every year according to INPI’s 2016 records. Some of them have great potential that will make them a certain success, whilst many others find no markets and languish in bottom drawers. Knowing that an innovation has
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How do we respond to the ever-pressing need of economic stakeholders to make decisions and act in real time? In this respect, automation confirms its usefulness time and time again in the market research process. The quantity of information available, as well as time and budget constraints, explain the rapid adoption of automation and new
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If you want companies and investors to be interested in your innovation, you need to convince them that your project offers a lucrative business opportunity with little risk. How do you accomplish this? By simply measuring the market potential of your innovations. But to do this, you need to know the right questions to ask
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